Saturday, December 29, 2012

Implicit Association Test



1.     CheckPoint: Implicit Association Test

·         Complete the Harvard-Hosted Implicit Association Test (IAT) using the following instructions. The test should take about 10 minutes to complete.

o    Navigate to the Project Implicit® home page at https://implicit.harvard.edu/implicit/ and click Demonstration.
o    At the IAT home page, click on the Go to the Demonstration Tests link.
o    At the Measure Your Attitudes page, find and click on the I wish to proceed link.
o    You will be prompted to select a test. Take one of the following IAT tests:

·         Race IAT
·         Arab-Muslim IAT
·         Native IAT
·         Asian IAT
·         Skin-tone IAT

·         Post a 200- to 300-word summary that answers all of the following questions:

o    What was the result of your IAT? Do you think that the test produced valid results in your case?
o    In your opinion, is it difficult to accurately measure prejudice? Why or why not?
o    Describe other measurements sociologists utilize to calculate prejudice.


            I decided to take the Race IAT test, it is the test I was most interested in taking.  I wanted to see if a test like this would say the same thing as the truth.  My result “Your data suggest little to no automatic preference between European American and African American.” This is undoubtedly true.  In my case the test gave results that were true.  After taking the test I do not see how it would be fair if the results said something that was not correct.  It was not at all easy to hit the correct keys when you had two different categories to classify at the same time and even more difficult when it was reversed.  If you are not paying very close attention to what key you are hitting it would be very easy to hit the wrong key and then be classified as having a prejudice you may not actually have.  I was slower when classifying four categories into two keys and even slower when two of those categories reversed. 
            I think you can accurately measure prejudice but not with a test like this.  Prejudice most manifests when individuals think no one else is watching.  That is when we show our true selves.  Any test that would be publicized would, in my opinion, never give accurate results. 
            Other than the Harvard IAT test, sociologists use the Likert Scale which is a series of open-ended questions, to determine prejudice. 
             


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